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Referencing

Need help with referencing styles? Start with this helpful guide.

Tables & graphs

Reference list

Note: reference as per source type, e.g. book, journal article, webpage

Lumen learning, Evolution of the marketing orientation, viewed 7 October 2018, <https://courses.lumenlearning.com/boundless-marketing/chapter/evolution-of-the-marketing-orientation/>.

In-text

Graph depicting economies of scale

Figure 1. Economies of Scale (Author Year)

Notes

  • In the reference list, reference the source where the figure, graph or table is located. e.g. if it is in a book, reference the whole book; if it is on a website, reference the website.
  • Number the figures for your own document, do not use figure number from the original source.
  • For multiple authors check the author layout table for in-text and reference list format